Andy’s Frozen Custard
Few things are more satisfying than the sweet, creamy taste of Andy’s Frozen Custard. Campaignium partnered with Andy’s and Starboard & Port to shoot new product photography. With the new imagery, Campaignium developed enticing creative to invite more FANdys to curb their cravings with Andy’s!
Digital Advertising
Creative
Content Marketing
Opening New Doors to Frozen Treats
Social media is the perfect way to let folks know when a new Andy’s Frozen Custard is opening nearby. With that in mind, Campaignium developed social media kits to help new stores gain awareness in their communities and align their social media accounts with corporate branding. Our fun, fresh creative invited fans to pick their favorite frozen dessert, earn free custard, download the Andy’s app and visit a location to grab a tasty treat.
Tempting Tastebuds with Eye-Popping Images
From rich, creamy custard to fun, flavorful toppings, Campaignium made every sweet tooth sing with bright, colorful photos across all platforms. Our scroll-stopping images are the perfect way to introduce new locations, showcase Andy’s fresh ingredients and invite loyal customers to download the Andy’s app.
Celebrating New Stores with Colorful Campaigns
Our four-week campaigns helped Andy’s increase likes for new locations’ Facebook pages and boost rewards member signups through the Andy’s app. Featuring colorful GIFs that displayed a delicious variety of custard combinations and fresh toppings, our Facebook ads enticed customers to visit the newest Andy’s in their community.
Across 11 new store openings, we generated:
16,097
Total Facebook Page Likes
9,273
Total Loyalty Signups
4,630,759
Total Advertising Impressions
Digging in to Delicious Simpli.fi Ads
Campaignium made mouths water with creative so smooth and creamy you can taste it. Our GIFs tempted fans with images of Andy’s treats, inviting users to visit their nearest location for frozen custard. Throughout the campaign’s assets, we sprinkled in isolated shots of berries and toppings along with sauce squiggles for a light, fun design showcasing Andy’s high-quality ingredients.
Fans Earn Sweet Treats with the Andy’s App
From free custard to other tempting rewards, Andy’s loyalty app is a must-download for frozen custard lovers. The app makes it easy for customers to browse the menu, find a location and purchase their chosen treats. Campaignium produced eye-popping creative to promote the Andy’s app in Google Play and Apple App Store.
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